Puma Press Release Uruguay

Uruguay release their 2018 home shirt incorporating the Sol de Mayo into its design, inspiring players to shine on the world's biggest stage.
Puma Press Release Uruguay

Designed to reflect the passion of the fans and nation the shirt incorporates a striking interpretation of the Sol de Mayo inspired by Carlos PaezVilaro's illustration of the iconic symbol. This powerful image brings great pride to the nation and is the perfect motivation for players and fans alike to come together and rise above the opposition on the world's biggest stage.

The unforgettable 'Celeste' blue rekindles memories of the first time you pulled on the jersey and watched your home heroes on TV, that first time you felt real joy, your First Passion.

Subtler details are incorporated into the shirt to further enforce the feeling of passion and pride. These include a subtle nod to the National Pavilion underneath the back of the collar, whilst inside the sleeve is the inscription 'La Celeste' ('The Light Blues') and the hashtag #ELEQUIPOQUENOSUNE ('The team who unites us') can be found on underside of the bottom of the shirt.

In addition, the shirt is engineered using PUMA's highly developed evoKNIT Thermoregulation technology an enhanced moisture management and adaptive cooling system that helps create the perfect on-pitch body temperature. Combined with its seamless construction, the jersey offers the ultimate in fit and mobility for optimum performance.

Getting into the details you will notice engineered cooling fins in key zones on the shirt that act as channels regulating your bodies temperature, whilst dryCELL technology provides moisture management across the fabric with high performance yarns that wick sweat away from the body. All this is packaged into the seamless evoKNIT construction of the shirt that provides a lightweight 'second skin' feel so the fabric moves with the players body and not against it, allowing for better freedom of movement on the pitch.

Puma Press Release Uruguay

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PUMA is one of the world's leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf and Dobotex. The company distributes its products in more than 120 countries, employs more than 11,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information, please visit http://www.puma.com